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29028

A Proposed Empirical Model for Adopting Balanced Scorecard as a Tool for Performance Measurement in Hotels

Article

Last updated: 22 Jan 2023

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Abstract

Balanced Scorecard (BSC) has become an acceptable performance measurement tool in the service sector as it integrates financial and non-financial aspects of performance. The purpose of this paper is to present an empirical model for adopting BSC as a tool for measuringperformance in hotels. 120 questionnaire forms were distributed to hotels managers in randomly sampled four-star and five-star hotels. Collected data was analyzed using the Statistical Package for Social Sciences (SPSS) version 20. Additionally, an in-depth interview was conducted with the assistant general manager of a hotel that adopts the BSC to provide a deep understanding of BSC implementation. The empirical findings showed that it is applicable to apply the four main perspectives of the BSC in hotels, as their main requirements were available in the investigated hotels. The results of interview suggest integrating an additional perspective, i.e. environmental perspective. Based on these findings, the researchers proposed an empirical model for implementing BSC in hotels. This model incorporates five major perspectives: financial perspective, customer perspective, internal process perspective, environmental perspective, and learning and growth perspective.

DOI

10.21608/ijthm.2018.29028

Keywords

Balanced Scorecard (BSC), Performance measurement, strategy maps

Authors

First Name

Walaa

Last Name

Fawy

MiddleName

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Affiliation

Faculty of Tourism and Hotels, South Valley University, Luxor Branch, Egypt

Email

walla_mahmoud@fth.svu.edu.eg

City

-

Orcid

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First Name

Abdelbary

Last Name

Dawood

MiddleName

-

Affiliation

Faculty of Tourism and Hotels, Minia University, Egypt

Email

abdelbarydawod@mu.edu.eg

City

-

Orcid

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First Name

Abuelkassem

Last Name

Mohammad

MiddleName

-

Affiliation

Faculty of Tourism and Hotels, Minia University, Egypt

Email

-

City

-

Orcid

-

Volume

1

Article Issue

2

Related Issue

5125

Issue Date

2018-12-01

Receive Date

2018-10-19

Publish Date

2018-12-01

Page Start

204

Page End

232

Print ISSN

2535-2318

Online ISSN

2682-3632

Link

https://ijthm.journals.ekb.eg/article_29028.html

Detail API

https://ijthm.journals.ekb.eg/service?article_code=29028

Order

9

Type

Original Article

Type Code

824

Publication Type

Journal

Publication Title

International Journal of Tourism and Hospitality Management

Publication Link

https://ijthm.journals.ekb.eg/

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Details

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Article

Created At

22 Jan 2023