The destination choice is an essential step of the travel demand modeling. Many previous studies were concentrated on
land use which means that the utilization of land for different activities such as residential, commercial, industrial,
educational, etc. is linked with travel demand. Accessibility is often seen to be an important determinant of the activities
destination choice. This study is concerned with using the accessibility concept to investigate the utility function of the
activity destination choice. A case study is Port Said (PS) City in Egypt. The characteristics of time, cost, and income
level are obtained from activity based comprehensive transportation surveys. The benefit or utility of choosing a
specific activity (BM values) are estimated based on the calculation of accessibility benefit from time-space geography
measures for different zones in PS. Binary and Multinomial logit models were used for daily activities performed by
individuals. During different time segment, the model predicts individual probability of choosing one of the following
five activities: work, shopping, school, university, and Leisure. The accessibility benefits are examined associating with
decreasing travel time (public transport-oriented development), improving income level for poor, and restricting car use.
Finally, the model approved to be sensitive to different measures and hence it can be used as an effective informative
tool to the decision makers.