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27864

Leveraging of Sport Events to Support Tourism in Egypt

Article

Last updated: 04 Jan 2025

Subjects

-

Tags

Tourism Marketing

Abstract

Sport events attract large spectators from local residents and international tourists and provide worldwide media coverage. Nowadays, there is a great global competition among destinations for hosting sport events; accompanied by leverage programs. The phenomenon of event leverage maximizes both short and long-term outcomes. So sport event leverage involves planning long- term outcomes from such events, to promote tourism and develop local business, besides, short-term outcomes such as: visitation-related impacts. The research initiative focuses on tourists' intentions to visit Egypt for attending a sport event.  Moreover, the research implies to the benefits generated from sport events, which may support tourism in Egypt. To carry on with this research a questionnaire survey was conducted among non- sport tourists visiting Egypt. The findings identified some key factors that influence tourists' intentions to visit Egypt for sport tourism. The research showed also that Egypt has the capabilities that allow it to compete strongly with other countries in both hosting and organizing sport events, as well as applying leverage programs to support tourism.   

DOI

10.21608/ijhth.2017.27864

Keywords

Egypt, Event Leverage, Sport Events, Sport Tourism, Visiting Intention

Authors

First Name

Dalia

Last Name

Zaki

MiddleName

-

Affiliation

-

Email

-

City

-

Orcid

-

Volume

11

Article Issue

1

Related Issue

4989

Issue Date

2017-03-01

Receive Date

2019-02-24

Publish Date

2017-03-01

Page Start

30

Page End

47

Print ISSN

2636-4131

Online ISSN

2636-414X

Link

https://ijhth.journals.ekb.eg/article_27864.html

Detail API

https://ijhth.journals.ekb.eg/service?article_code=27864

Order

3

Type

Original Article

Type Code

804

Publication Type

Journal

Publication Title

International Journal of Heritage, Tourism and Hospitality

Publication Link

https://ijhth.journals.ekb.eg/

MainTitle

Leveraging of Sport Events to Support Tourism in Egypt

Details

Type

Article

Created At

22 Jan 2023