The research aims to identify the perceptive role of natural leaders on the importance of the problem of water pollution and work to solve it by disseminating a culture of modern treatments and using nanotechnology applications to solve that problem, and the nature of the variables studied, and the field study was conducted to search in the village of Kalahin Abnud in Qena governorate, Egypt and the population of the village is 334 thousand people The descriptive analytical method was used, and the mean, iterations, percentages and simple correlation coefficient were used in the statistical analysis. The most important results of the research were as follows: 1. The majority of individuals in the study sample fall into the category of (20-39) years, although they are opinion leaders, and 36.1% are over sixty years, while 23.3% of the total sample falls in the age group (40-59 years). 2. The vast majority of the respondents are married. 3. The highest percentage of natural leaders who hold an above average qualification is 26.7%, followed by a higher qualification by 20%, the intermediate qualification 20%, and the preparatory 18.7 followed by reading and writing 13.3%, and finally the illiterate 1.3%. 4. That most of the sample population 91.3% have a high degree of understanding and awareness of the meaning of leadership and service to the people, and that only 2% who do not have an awareness of the meaning of leadership. 5. About 37.4% of the total respondents fall in the high category to educate residents about the problems of water pollution. 6. That the degree of the leadership's role in knowing and educating the people about water pollution was 37.4% of the leaders playing a highly conveyed role in communicating information to the people, and that 52.6% contribute a moderate degree, only 10% contribute a low degree and this is a satisfactory result.