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61067

Stereotyping Islam on You Tube: A User-Generated Perspective

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Last updated: 03 Jan 2025

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Abstract

Research Objective: The focal objective in this study is to investigate the user generated counter-stereotypic responses against 'The Innocence of Muslims" film in terms of taking actions in their responses videos.
Research sample: Content analyses of 400 video clips were conducted in terms of forms and contents.
Theory: This study is theorized in the light of social presence theory and counter-stereotypic model.
Results:
-        indicated that Multiplication of views were facilitated, instead of exchanging views or engaging in rich dialogue. Counter stereotypic vision were effectively and spontaneously employed in the form of "Dawah" calling for Islam.  Western Muslims more likely tended tocounter stereotyping Islam and consciously engaging in fruitful dialogues. Finally, there was a lack of depth in terms of addressing the sophisticated frames which manipulate the negative stereotyping of Islam.
-        There Is a Significant Relationship between Using Exemplification as a Counter-Stereotypic Model And attracting High Number of Positive Text Comments with a High Positive Tunes".
-         "There Is A Significant Relationship Between Using Sub Typing As Counter-Stereotypic Model And Attracting High Number Of Negative Text Comments".

DOI

10.21608/jsb.2012.61067

Keywords

Keywords: Innocence of Muslims, Islam, User-Generated Content, YouTube, The Counter-Stereotypic Model, Social Presence theory

Authors

First Name

Marwa

Last Name

Basyouny

MiddleName

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Affiliation

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City

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Orcid

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Volume

38

Article Issue

38

Related Issue

9263

Issue Date

2012-10-01

Receive Date

2019-11-24

Publish Date

2012-10-01

Page Start

609

Page End

658

Print ISSN

1110-9297

Online ISSN

2682-292X

Link

https://jsb.journals.ekb.eg/article_61067.html

Detail API

https://jsb.journals.ekb.eg/service?article_code=61067

Order

12

Type

المقالة الأصلية

Type Code

722

Publication Type

Journal

Publication Title

مجلة البحوث الإعلامية

Publication Link

https://jsb.journals.ekb.eg/

MainTitle

Stereotyping Islam on You Tube: A User-Generated Perspective

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Article

Created At

22 Jan 2023