The childhood stage is one of the most
important and stages of human development . One
of the most important components of the
environment in which the child is born in this age
is the media ,especially television. The programs
for children , especially films and cartoon series ,
are factors affecting the personality and behavior
of the child . The current study examines the
effect of animation films on the selection of
children for pre-school clothes (4-6 years) .The
study followed the analytical approach to the
nature of the study and used a questionnaire to
extract the results and test the validity of the
hypotheses. their animated films on children's
choice for their clothes . The study found that
there was a statistically significant difference
between the average scores of pre-school children
on the questionnaire of animated films on the
selection of their clothes according to the gender
variable ( males- females ) for males. there was a
statistically significant difference between the
average scores of pre-school children on the
questionnaire of animated films on the selection of
their clothes according to socio-economic variable
( high medium low ) .In the first and second
hypotheses , the third hypotheses was accepted
and the statistical analysis showed that there was a
statistically significant difference between
0,05) between the average scores of pre-school
children on the questionnaire of animated films on
the selection of their clothes due to the effectof
gender interaction ( male female ) and social and
economic level ( high average low ) .